I live just around the corner from this shop, and have never noticed it before. I came across their website in search of some beautiful fabric that I could use for a dress to wear to a wedding. These guys have just recently opened, but have a wonderful range of very special fabrics form Italian designers. The staff are so friendly and helpful, and the prices are VERY reasonable for the products. I was amazed to find the most stunning printed silk to make my dress from, I got soooo many compliments on the day and cannot wait for another special occasion to come up so I can go back there!