If you are like me and had no idea where to get started for better sleep (apart from the fact you knew you wanted a memory foam mattress), the sheer number of memory foam mattress companies out there can do your head in. I researched countless hours, for at least a week before deciding on an Ergoflex memory foam mattress. Two main reasons were: Price/Convenience (they shipped it right to the door), and their complete transparency (just check out their Facebook page and see how happy people are with theirs).

Approximate cost: $1,099